Master of Business Administration (MBA)

MBA in Data Analytics

About the course:

MBA in Data Analytics course is aimed at designing frameworks that help managers in facilitating their marketing analytical activities and decision making.

Objective of the course:

The primary objective behind designing this program is to equip students with knowledge of data mining in order to achieve specific business goals. The curriculum includes statistical modeling, data management, visualization, information security, optimization and decision making under uncertainty.


This course will provide you with an analytical and theoretical structure to understand the emerging world of Data Analytics and will help in learning systematic decision making based on powerful proven analytical techniques.

Students in business analytics learn concepts that are important for the discipline, such as predictive analysis, marketing intelligence, econometrics, data and text mining, data visualization, and more.

Program Highlights:

  • Certification in Data Analytics awarded by one of Odisha’s premier institute, GIET University, Gunupur.
  • Classroom teaching and Labs – Teaching imparted by eminent Professors with Doctorate degree in computer science and experts from industry
  • Blended learning environment (Online + 24*7 learning desk+ class rooms), to ensure that you engage and collaborate while learning.
  • Course content and structure designed by SMS-GIETU are in line with the best in the country.
  • It help you leverage maximum advantage of what is relevant in today’s market scenario
  • Learning beyond classroom – Explore world class technology with Live HD sessions, Self-paced learning, Push Notification, Social Learning, Games and many more engagements.
  • It is the next biggest thing in business management, which will put you in the center of the business activities .

It is the most sought-after specialization in MBA, since the world of business have started shifting towards digital platform.

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